When Single Idea become World Hits
You never know what your idea can give you. You never expected to become so big or you did? Who knows, but an idea indeed can achieve something beyond your imagination. It just passes by and you act to realize it. Enjoy the realization of your idea because it was fun and it came from your own imagination. Wish for or not, an idea that becomes hit was fact. That thing was done by Larry and Sergey of Google with their search engine idea; Rowling with his Harry Potter or Walter Elias Disney as the founder of Walt Disney.
Lets talk about the well known search engine today; Google. Google’s history begin from Larry met Sergey at Stanford right up to present day. In 1995 Larry Page met Sergey Brin at Stanford. By January of 1996, Larry and Sergey had begun collaboration on a search engine called BackRub, named for its unique ability to analyze the “back links” pointing to a given website. A year later, their unique approach to link analysis was earning BackRub a growing reputation among those who had seen it. Buzz about the new search technology began to build as word spread around campus.In 1998, Google was launched. Sergey tried to shop their PageRank technology, but nobody was interested in buying or licensing their search technology at that time.
They then began the struggle of winning the “search war”. Later that year Andy Bechtolsheim gave them $100,000 seed funding, and Google received $25 million Sequoia Capital and Kleiner Perkins Caufield & Byers the following year. In 1999 AOL selected Google as a search partner, and Yahoo! followed suit a year later. In 2000 Google also launched their popular Google Toolbar. Google gained search market share year over year ever since. In 2000 Google relaunched their AdWords program to sell ads on a CPM basis. In 2002 they retooled the service, selling ads in an auction which would factor in bid price and ad clickthrough rate. On May 1, 2002, AOL announced they would use Google to deliver their search related ads, which was a strong turning point in Google’s battle against Overture. In 2003 Google also launched their AdSense program, which allowed them to expand their ad network by selling targeted ads on other websites.
After they winning “search war”, Google start going public. Google used a two class stock structure, decided not to give earnings guidance, and offered shares of their stock in a Dutch auction. They received virtually limitless negative press for the perceived hubris they expressed in their “AN OWNER’S MANUAL” FOR GOOGLE’S SHAREHOLDERS. After some controversy surrounding an interview in Playboy, Google dropped their IPO offer range from $85 to $95 per share from $108 to $135. Google went public at $85 a share on August 19, 2004 and its first trade was at 11:56 am ET at $100.01. In addition to running the world’s most popular search service, Google also runs a large number of vertical search services, including: Google News, Google Book Search, Google Scholar, Google Blog Search, etc.